Overview
Harlow was generating leads. The issue was everything that happened after. New inquiries sat in inboxes waiting for a human to route them. Qualification was inconsistent. The CRM was a graveyard of contacts nobody had time to follow up with. Good leads were going cold because the process around them hadn't been built for volume.
Diagnosis
We audited the full lead lifecycle - from capture to conversion. The handoff between marketing and sales was the breaking point. Nothing was automatic. Qualification criteria lived in people's heads. The CRM held history but drove nothing forward.
Build
We built an AI assistant that handled first contact, qualification, and routing without human input. Every new lead received an immediate, intelligent response. Qualified prospects were pushed directly into the CRM with context attached. The team only stepped in when a lead was ready for a real conversation.
Outcome
Lead response time dropped from hours to seconds. Qualification became consistent and documented. The sales team inherited conversations that were already warm, already contextual, already moving. Within the first month, Harlow's team was spending less time on intake and more time on closes.
Services
Workflow Audit
Automation Build
AI Agent Development
System Integration
Strategy & Consulting